Spectrum ConsultantsStrengthening Communities. Enriching Lives.
Research guides your mission and vision. Interpreting data & consumer preferences is essential for decision-making. Spectrum's demographic & consumer research, using senior-housing propriety models, helps you understand & influence your market. We provide data reports, demand models, & consumer insights to wisely direct your planning.
Spectrum marketing offers a unique, multi-disciplined approach linked with our relationship-based approach to sales that is more fruitful than traditional advertising-based strategies. We listen to the market, position your product, cultivate relationships, and build community networks to earn the trust required to build the right relationships.
We recognize the importance of appealing to future residents, maintaining high-occupancy, and keeping costs down. We understand that sales truly develop through building strong, trustworthy relationships. Spectrum helps create opportunity for your team to convert leads and close sales using a relationship-based selling approach.
A goal without a plan is just a wish. Spectrum's services are focused on an innovative, efficient, interactive process involving your stakeholders in effective plan development. Our plans are feasible, marketable, and developable. We provide leadership and direction for your community's strategic long-range planning.
The value of an idea lies in the using of it. Great plans must be implementable. Spectrum’s project management services help you move quickly from concept to reality. Our project managers are skilled in executing and managing the development process, and delivering the project on-time, fully occupied, and on-budget.
What does it mean to “Be Well” and how is that affecting your community? Through the Spectrum Achieve program and exclusive MyWellzesta Life™ software, communities develop a rich culture of wellness. The platform uses reliable web services and apps, hardware strategies, APIs, and wearable devices…all through the lens of seniors.
Spectrum Senior Living ProjectsSpectrum Consultants has been privileged to represent over 275 senior living communities since 1978. Our mission is to foster successful relationships with Life Plan Communities serving together to enhance value, fulfill missions, and enrich the lives of seniors. We celebrate successes with some of our past and current clients.
Guiding PrinciplesInnovation. Energy. Integrity. Interdependence. Empowerment.
Enriching the lives of seniors is why we love the work we do. Helping to create an environment where residents and future residents can thrive is what matters most.
Spectrum Consultants fosters successful relationships with senior living communities to fulfill their missions by enhancing value and enriching the lives of seniors.
Alignment with Client Intentions
You come first. We work directly with Executive Directors and their teams to help achieve short-term and long-term objectives and goals.
Integrated & Diverse Services
Your community will benefit from Spectrum's array of disciplines, skill sets, connections, and big-picture focus.
With clients like you, we want to put the Senior Living Industry on the map. Innovation, imagination, and implementation create progressive change.
We promote learning of relevant knowledge and skills to keep our team (and your team) progressive, effective, and sharp.
Spectrum managed all development, marketing and sales aspects of our community’s expansion project. Sales totals have been outstanding and our new residences reached 100% sold one year before construction was complete.
Spectrum Consulting has the knowledge and understanding of the senior living industry, and they understand the environment and culture within an organization. They have become an important part of our organization, understanding its heart and soul.
Spectrum marketing brought intelligence, advice, and guidance to Horizon House along the way. They helped us achieve sales velocity and marketing stability that exceeded everyone's expectations.
Enabling senior living communities to reach their highest potential by building value (real estate assets, cash and intangible assets such as brand recognition and good will), filling residences (through effective planning, marketing, communications and sales), and delighting residents (with the highest standards of holistic wellness, hospitality, housing and healthcare).