Welcome to the Spectrum Library. Resources for senior living to inspire you and help keep you informed. We are committed to bringing helpful, inspiring, and educational resources to the senior living industry. Browse through the epicenter of thought-leadership.
2016 LeadingAge Conference Presentation
Together with AARP Foundation and Mentor Up, we’re asking the global OpenIDEO community to learn about and design ways for youth age 15-24 to harness their talents, know-how and energies to amplify a positive shift in ageing and make a difference in the lives of older adults.
3 TRENDS IN SENIOR LIVING
LeadingAge Quickcast, Steve Maag discusses the changing consumer, healthcare reform and technology.
SOME FAVORITE TED TALKS
Since 1978, Spectrum has been involved in its local community. See how community building and innovation strengthen businesses and people.
Common Threads: Building Community
Discusses real cases of how CCRCs discovered the benefits of repositioning, revitalization, and expansion.
Whitepaper: Roundtables 101
Building the relationship is more important than ever in today’s digital age. Information can be found everywhere. It’s the relationship that makes the sale.
Whitepaper: Lead Bases and Why They Matter
Senior Living sales teams that don’t fully utilize their #1 sales reporting tool are missing out on sales and prospective sales.
Whitepaper: Use of Great Presentations
Presentations should always be surrounded by the belief that the overwhelming majority of people do not understand the basics or the value of a CCRC.
Enjoy fun and informational articles on ResidentDelight.com
Presented at the 2014 Spectrum Seminar, Mike Wallace and Hoppy Sell discuss content marketing for the senior living industry.
WHAT’S NEW IN RESEARCH:
Presented at the 2014 Spectrum Seminar, Michael Starke of PMD and Susan Brecht of Brecht Associates discuss the latest senior living research trends.
Presented at the 2014 Spectrum Seminar, Brian Schiff of Schiff & Associates and Scott Townsley of CliftonLarsonAllen review concepts and innovations in senior living planning.
Enjoy fun and informational articles on ResidentDelight.com.
ST. JOHN’S ON THE LAKE
BRAZOS TOWERS (video 2)